A Few Good Thoughts On "Selling" Vs. "Service"-And On "Good" Customers Vs. "Bad" Ones
- Topics:
- Account Management
- Source:
- David Fellman & Associates
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Overview: Selling involves interacting with the prospective customers and offering them products or services that fulfill their needs. In today’s information-centric business world, the prospective customer has become very much informed about the trends and nuances prevalent in the market. He/she has become demanding in his/her choice of the product. The paper examines ‘good’ and ‘bad’ customers and draws a comparison between them.
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Format: PDF | Size: 22KB | Date: Jan 2003 | Pages: 4




