Priming Your Business For Publicity

Topics:
Public Relations
Tags:
Marketing,
Marketing Research,
Palo Alto Software
Source:
Palo Alto Software

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Overview: When it comes to putting together your initial business plan or making out your annual marketing budget, the amount of money you allocate toward "Marketing supportives" can make a big difference in the success of your business' impending public relations/publicity campaign. Although it sounds obvious, many new entrepreneurs don't realize that typical sales marketing materials you budget for can certainly be used for your "Media marketing" as well.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: HTML | Date: Jan 2009 | Pages: 6


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