The Organizational Black Hole

Topics:
Innovation
Tags:
Black Hole,
Center For Association Leadership,
Customer Relationship Management (CRM),
Customer Service,
Enterprise Software,
Marketing,
Product Marketing,
Software
Source:
The Center for Association Leadership

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Overview: From the executive summary: ‘Today, in most associations, some of the best ideas are going to waste. Great customer service ideas, outstanding employee satisfaction ideas, ideas for new and innovative products and services, all the aforesaid great ideas are dying slow deaths in hallways and conference rooms around the world. The ideas are lost because of number of things, such as political infighting and turf battles or apathy in the face of moving an organization encumbered with heavy inertia. Behind the reasons lurks the true cause. Most organizations have no formalized process for considering and selecting the ideas with the greatest potential reward.’ The paper discusses ways to generate effective ideas.

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Format: HTML | Date: May 2002 | Pages: 1

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