PR Is More Than Just Publicity

Topics:
Public Relations
Tags:
Corporate Communications,
Larry Lim,
Marketing,
Public Relations
Source:
Larry Lim

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Overview: So you've hung up your shingle and clients aren't exactly beating a path to your door. What can you do? Well you might think standing out on the street with a megaphone will do the trick. And it may be one way to gain attention for your business, but an overall public relations plan incorporating a number of promotional ideas could be just what your business needs. Public relations is communicating who you are, what you do and how you make a difference. It's about having successful " Relationships" with your "Public". They could be friends, clients, potential customers, competitors or the media who can all help spread the word about your business.

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Format: HTML | Date: Jul 2007 | Pages: 4


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