10 Tips To Polish Your Press Release

Topics:
Public Relations
Tags:
ABC Company,
Advertising & Promotion,
Marketing,
Press Release
Source:
Larry Lim

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Overview: Your press release must be newsworthy. You can't write a press release to say how great your company is without having a reason for saying so. OK, that's not entirely true. You can write a press release saying "ABC Company is the BEST widget maker in the world." However, news outlets won't listen. However, if you say "ABC Company was recently awarded a million dollar contract by the U.S. Government to make widgets," the media is much more likely to pick up your story.

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Format: HTML | Date: Aug 2006 | Pages: 4

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