Do-It-Yourself Public Relations
- Topics:
- Public Relations
- Tags:
- Advertisement,
- Corporate Communications,
- Davis Virtual Assistance,
- Marketing,
- Public Relations,
- Publicity
- Source:
- Davis Virtual Assistance
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Overview: 'Advertising is what you pay for. Publicity is what you pray for.' What is a small business owner to do? You have dozens, hundreds or even thousands of competitors around the world. How do you make yourself known amid all the noise and confusion? One thing is for certain. You may or may not have a budget for marketing and promotion but you want to get the most bang for your buck. Stretch your budget by developing a low cost public relations campaign that you can handle in house. Publicity is a much more powerful tool than advertising and a successful campaign lends credibility to you and your company.
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Format: HTML | Date: Jan 2009 | Pages: 3
