The Important Role Of Public Relations
- Topics:
- Public Relations
- Source:
- Bestmanagementarticles.com
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Overview: Public relations is fundamentally the art and science of establishing relationships between an organization and its key audiences. Public relations plays a key role in helping business industries create strong relationships with customers. Public relations involves supervising and assessing public attitudes, and maintaining mutual relations and understanding between an organization and its public. The function of public relations is to improve channels of communication and to institute new ways of setting up a two-way flow of information and understanding.
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Format: HTML | Date: May 2007 | Pages: 6
