Managing Your Product Management Career: ROI Earned Here

Topics:
Product Development and Design,
Product Life Cycles
Tags:
Career,
Roi/Tco,
ROI,
Professional Development,
Product Marketing,
Product Manager,
Product Management,
Marketing,
Managerial Accounting,
Finance,
...
Source:
Sequent Learning Networks

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Overview: Post-Launch or Life Cycle product management may not be as glamorous as New Product Development (NPD), but it can be very rewarding for both the product manager and their company. Done right, a Post-Launch Product Manager (PLPM) and their team can have a huge impact on the company's bottom line. Besides getting to count the money, what are the advantages of being a PLPM? A product manager can try on different hats during their career. Launching products into the market is exciting and rewarding, but don't overlook the challenges and rewards of having a profound impact on the corporate bottom line by deftly managing products that are already in the marketplace.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 42KB | Date: Jun 2005 | Pages: 2

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