Survey Analysis Using Data Visualization

Topics:
Business Intelligence,
Customer Surveys,
Information Technology Strategy,
Marketing Strategy,
Strategic Analysis
Tags:
Data Visualization,
Marketing,
Marketing Research,
Survey,
Tableau Software
Source:
Tableau Software

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Overview: Almost every organization has survey data - whether it's a survey of customers or a survey of employees, survey analysis has its own analytical principles. Data visualization can make it fast and easy to discover key survey insights and then build the story that emerges from your survey.

View this ZDNet Webcast, hosted by James Hilliard and featuring special guest speakers Steve Wexler, Director of Research, i4cp and Elissa Fink, VP Marketing, Tableau Software, as they discuss and take your questions on how to get more from your survey analysis. You will also hear real world experiences from i4cp, an organization that uses Tableau Software to take raw survey data and craft visualizations that track index changes over time.

Listen to this Webcast to learn:

  • How to optimize the structure of your survey data to give you the greatest analytical power
  • How to look for significance in your cross-tabs and reports
  • How to build effective and reusable interactive dashboards so that people can answer their own specific questions
View it today!

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: Webcast | Date: Apr 2009


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