Michael Porter's Big Ideas

Topics:
Competitive Strategy
Tags:
Internet,
Management,
Michael Porter,
Strategy
Source:
Gruner + Jahr USA Publishing

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Overview: From the executive summary: ‘The underlying principles of strategy are enduring, regardless of technology or the pace of change. Consider the Internet. Whether one is on the Web or not, profitability is still determined by the structure of one’s industry. If there are no barriers to entry, if customers have all the power, and if rivalry is based on price, then the Internet does not matter. Sound strategy starts with having the right goal. In addition, the only goal that can support a sound strategy is superior profitability. If one does not start with goal and seek it directly, one will be led to actions that will undermine strategy.’ The paper elucidates that companies must focus on their long-term strategy.

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Format: HTML | Date: Mar 2001 | Pages: 1


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