Master Of All You Survey

Topics:
Analysis,
Modeling
Tags:
HR.com,
Marketing,
Marketing Research,
Survey
Source:
HR.Com

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Overview: From the executive summary: 'One of the major reasons why organizations do not receive positive results from surveys is that they do not plan them well. Planning not only makes for less stress during survey analysis, but also helps in defining assumptions and expectations about what one wants to achieve.' Hence, planning is important before carrying out a survey. The paper elucidates certain rules to be followed while planning a survey.

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Format: HTML | Date: Jan 2003 | Pages: 1


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