The Customer Service Challenge: Creating The "Perfect" Customer Call
- Topics:
- Telecom Services
- Tags:
- Accenture Ltd.,
- Product Marketing,
- Marketing,
- Management,
- Leadership,
- Enterprise Software,
- Customer Service,
- Customer Relationship Management (CRM),
- Customer,
- Software
- Source:
- Accenture
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Overview: For most companies nowadays, seizing growth opportunities hinges largely on becoming and remaining more customer-centric - to entice new customers into the fold and retain existing customers - while continuing to hold down operational costs and remain as efficient as possible. Unfortunately, as companies strive to grow and achieve high performance, many organizations find it difficult to address both of these challenges simultaneously. They either focus on keeping down service costs, which can severely compromise service quality, or they pursue high-quality, high-touch service that delights customers but wreaks havoc with the bottom line.
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Format: PDF | Size: 1,075KB | Date: Aug 2006 | Pages: 20



