Crisis Management: Know Thineself: The Role Of The Vulnerability Audit In Crisis Prevention
- Topics:
- Crisis Communication
- Tags:
- Audit,
- Bernstein Crisis Management,
- Corporate Communications,
- Crisis Communication,
- Crisis Management,
- Crisis Prevention,
- Marketing,
- Vulnerability,
- Vulnerability Audit
- Source:
- Bernstein Crisis Management
FREE Registration is required
Overview: Crisis prevention is the severely neglected aspect of the crisis communications. Few organizations necessarily invest the time to examine their vulnerabilities, before suffering their first major crisis. Vulnerability audit is a self-inspection thoroughly designed to identify the potential crises before it occurs. It paves the way for creation of a comprehensive crisis communication plan that allows an organization to avoid or, at least, minimize the negative impacts of the crisis. The paper examines this issue.
(Is this item miscategorized? Does it need more tags? Let us know.)
Format: HTML | Date: Jan 2003 | Pages: 1
