Managing Innovation Through Corporate Venturing
- Topics:
- Business Models,
- Innovation
- Source:
- Pepperdine University
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Overview: Innovation involves applying creative ideas to find solutions to organizational problems. It enables organizations to overhaul their systems and processes and increase the quality of their products. However, the paper argues that a certain degree of commercialization is required to successfully use innovation for better results. A related model is also discussed in the paper.
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Format: HTML | Date: Apr 2000 | Pages: 1



