2009 Industry Outlook: Media And Entertainment
- Topics:
- Entertainment
- Tags:
- Advertising & Promotion,
- Deloitte LLP,
- Entertainment,
- Industry,
- M&E,
- M&E Sector,
- Marketing,
- Media,
- Sector
- Source:
- Deloitte LLP
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Overview: In a sector already marked by significant change in recent years, the combination of new digital distribution modalities and evolving audience consumption habits and demands will continue to challenge traditional Media and Entertainment (M&E) business models during 2009. It also could mark the beginning of a radical transformation that reshapes the entire M&E ecosystem. The M&E sector consists of the creation, aggregation and distribution of content - products and services, news and information, advertising and entertainment - through a variety of channels and platforms. M&E is one of the largest sectors in the U.S. economy: About $950 billion was spent on products and services provided by M&E companies in 2006.
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Format: HTML | Date: Jan 2009 | Pages: 5
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