Business Level Strategies
- Topics:
- Strategic Management Tools
- Tags:
- Business-level Strategy,
- Competitive Advantage,
- Management,
- Strategy,
- University Of Cincinnati
- Source:
- University of Cincinnati
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Overview: When the organization achieves a higher rate of return than its competitors, it is said to have gained the competitive advantage. Business level strategy is the firm specific strategy that facilitates in gaining competitive advantage in the market. The paper examines different types of business level strategies to gain competitive advantage.
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Format: HTML | Size: 167KB | Date: Jan 2003 | Pages: 23
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