Business Definition

Topics:
Strategy Formulation
Tags:
Business,
Competitive Advantage,
Management,
Perspective,
Strategic Management,
Strategy,
University Of Massachusetts
Source:
University of Massachusetts

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Overview: A business can be seen as a strategic content and a strategic process. The former perspective of business spells out the area of operation of the firm and the type of customers served by the firm. The latter perspective of business outlines the methodology adopted by the firm in seeking competitive advantage. The paper examines the concept of business from different perspectives. In this context, strategy, strategic management process, and competitive advantage is also discussed.

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Format: HTML | Size: 114KB | Date: Jan 2003 | Pages: 20

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