Digitally Enabled Services Strategies
- Topics:
- Competitive Strategy
- Tags:
- Business Model,
- Dartmouth College,
- Finance,
- Management,
- Operational Accounting,
- Revenue,
- Strategy
- Source:
- Dartmouth College
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Overview: Digitally enabled service strategies can be used to protect revenue and reduce cost in different competitive situations, or to create entirely new business models. Executives in a wide range of industries are betting on services as the single largest revenue and profit growth opportunity in the coming years. Yet, in many product organizations, the focus of activities has been simply cost-avoidance. In this article, one explores how digital technologies can be used to enable service offerings. It examine four different strategies for digitally enabled services and see how those strategies can be used in different competitive situations to protect revenue and reduce cost or create entirely new business models. Thus, digitally enabled services offer tremendous possibilities for firms to grow their businesses. One key to unlocking the opportunities is finding the right strategy focused on cost reduction or revenue growth, or a new business model that achieves both.
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Format: PDF | Size: 38KB | Date: Jan 2003 | Pages: 4
