The Global Enabled Supply And Demand Chain Series: Fulfillment And Logistics
- Topics:
- Logistics Planning
- Tags:
- Business Operations,
- Cygnus Business Media,
- Demand Chain,
- Fulfillment,
- Logistics,
- Marketing,
- Pricing,
- Supply Chain
- Source:
- Cygnus Business Media
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Overview: Recognition of the fulfillment function's value to supply and demand chain management makes sense when customer function is recognized. Fulfillment is the most critical step in gauging how well a business is meeting its customers' needs. This article says that ignoring fulfillment and logistics in one’s company's supply and demand chain will bring certain failure with customers. The analyst community suggests that enterprises globally are turning to fulfillment software because they need solutions that are fast, accurate, flexible, and technologically advanced. The article discusses the force behind fulfillment's growth and what is happening in this market segment.
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Format: HTML | Date: Jul 2003 | Pages: 1
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