Bid Blue: eBay Partners With IBM

Topics:
Strategic Management Tools
Tags:
E-business,
E-business/E-Commerce,
eBay Inc.,
IBM Corp.,
Internet,
Recombinant Capital,
Web Technology
Source:
Recombinant Capital

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Overview: IBM scored a major victory on the e-commerce software front, thanks to a new strategic alliance with the popular online auction house eBay. As part of the agreement, eBay said it would use IBM’s WebSphere e-commerce suite to build the next iteration of its online trading environment. In addition, IBM will “significantly expand” its presence on eBay, making the popular trading sites an important new channel for its hardware and software products. The two companies also agreed to explore joint-marketing opportunities, both online and offline.

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Format: HTML | Date: Sep 2001 | Pages: 1

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