The Process Of Strategic Planning: The Balanced Scorecard

Topics:
Strategic Management Tools
Tags:
Balanced Scorecard,
Strategy,
Strategic Planning,
Software,
Marketing Research,
Marketing,
Management,
Financial Accounting,
Financial,
Finance,
...
Source:
Business Development Index

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Overview: The measurement system of the business affects both the behavior of the managers and the employees and the results they achieve for the business. What the business measures, tracts, and reports are generally what it gets for results. Traditional financial measures alone do not adequately report results of the more complex, competitive business environment of today. The measured results today move beyond the traditional goals of income, cash flow and financial ratios. They add process performance measurements around issues like continuous improvement, supply chain management, and customer satisfaction. The article explains all about balanced score card.

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Format: PDF | Size: 80KB | Date: Jan 2003 | Pages: 3

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