Growing Use Of Strategic Alliances In The Energy Industry
- Topics:
- Strategic Management Tools
- Tags:
- Industry,
- Management,
- Strategic Alliance,
- Strategy
- Source:
- Winstead, Sechrest & Minick
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Overview: In the past decade, virtually all industries including the energy industry have been under great pressure to develop and implement new business strategies to survive and prosper in a rapidly changing and highly competitive global marketplace. This paper discusses: (i) the definition of "strategic alliances"; (ii) the primary reasons for the proliferation of strategic alliances; (iii) the disadvantages of strategic alliances; (iv) the key business issues that parties should address before forming strategic alliances and many other aspects. It has been seen that strategic alliances now account for more than twenty percent of the average large company's revenues. This growth is not surprising because most strategic alliances are profitable. Some of the types of strategic alliances are General, Research and Development, Hybrid Strategic Alliances etc. Also, some of the key issues which have been highlighted are the Scope, Purpose and Exclusivity of a Strategic alliance, party, financial Structure,. All these have been discussed in detail.
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Format: PDF | Size: 232KB | Date: Sep 2002 | Pages: 33
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