Introduction to Crisis Communication

Topics:
Crisis Communication
Tags:
Corporate Communications,
Crisis Communication,
Marketing
Source:
CHS - Land O'Lakes Member Services

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Overview: This manual has been developed to assist local cooperatives in successfully addressing the communication aspects of crisis situations. The objective of this article is to provide local cooperatives and related businesses with policies and a framework for communicating in times of crisis in a manner that preserves and enhances the company’s image. It discusses crisis situation, steps to develop crisis communication plan, crisis communication procedures and different tools used during the crisis communication situation. Read the article to get the details of these topics.

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Format: WORD | Date: Jan 2003 | Pages: 22

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