Economic Uncertainity

Topics:
Sales Training
Tags:
Customer Experience,
Print Advertising
Source:
Wemmers Consulting Group

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Overview: Add the waning degree of attention being given to broadcast and print advertising and businesses are even more challenged to connect with the buying public’s often-deep experience or thought processes. This article provides some examples of how companies are focusing on the customer experience “senses” to gain a competitive edge.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: HTML | Date: Jan 2003 | Pages: 1

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