Strategic Business Planning: Developing Your Business Plan
- Tags:
- Business Operations,
- Swot analysis,
- Strategy,
- Operational Planning,
- Marketing Research,
- Marketing,
- Management,
- Financial Accounting,
- Financial,
- Finance,
- ...
- Source:
- Zeromillion.com
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Overview: The article tries to establish the importance of a strategic plan and the attempts have been made to judge its utility from different point of views. The strategic plan should be made following some basic rules which are given in the article. The discipline of putting the plan in writing will force one to think through every aspect of the business. Communicating the vision to the associates is essential for them to make meaningful contributions to the business. One should start by designing an outline to fit the needs of the company; then research and write the plan section by section. The first step in strategic planning is to develop a concise a mission statement for the company. For the benefit of investors, bankers and newer associates, it should provide a concise overview of the history of the company. The discussion on the SWOT analysis indicates its importance. The different marketing plans and financial plans are depicted in nutshell in this article. A strategic plan, if it is properly done, can help to ensure the long-term survival and prosperity.
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Format: HTML | Date: Jan 2003 | Pages: 1
