CEO & Chief Executive Janitor: Bootstrapping a Company

Topics:
Alternative Financing,
Competitive Strategy
Tags:
Cash Flow,
CEO,
Finance,
Marketing,
Marketing Research,
Operational Accounting,
Zeromillion.com
Source:
Zeromillion.com

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Overview: When a company is started, unless there is ample financing, often the owner will find himself or herself all alone for a while until sales start picking up and cash flow can support hiring help. Article examines that how does a company can get past this start-up phase, what are ways to start building cash flow and at what point does one invest in things. It suggests to start with a good product, do the groundwork and due diligence well, put the proper marketing systems into place, get the right people in the team, then mix in a little time and an ounce of perseverance.

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Format: HTML | Date: Jan 2003 | Pages: 1

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