Cross-Cultural Project Communications : Keys to Success

Topics:
Interpersonal Communication
Tags:
Communication,
Globalization,
Management,
Strategy
Source:
ESI International

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Overview: The article defines the increased globalization of companies and their joint ventures and the consequent importance of effective cross-cultural communication in the 21st century. Culture impacts projects in many ways. Research indicates that one's ethnic culture has a more significant influence on one's way of thinking and acting, than the organizational culture. Cross-cultural project communications involve both verbal and nonverbal interaction with transfers of information and knowledge among individuals with significantly different ethnographic profiles. It means recognizing the impact of cultural factors on communications, being aware of verbal and nonverbal differences and recognizing cultural differences that could precipitate misunderstandings.

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Format: HTML | Date: Aug 2001 | Pages: 1

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