Let's Teach Our Buyers How To Decide
- Topics:
- Assessment
- Tags:
- Hoke Communications,
- Sales,
- Sales Strategy
- Source:
- Hoke Communications
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Overview: Direct response has been a subset of sales. In its most simplistic definition, it can be defined as any medium that will get a product offer in front of the most appropriate purchasing audience, offer product information relevant to the target consumer, and make available a response mechanism so they can purchase the product. The article asserts on how direct response users create materials that will help consumers make purchasing decisions.
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Format: HTML | Date: Jan 2003 | Pages: 1
