Crisis Communication-General Confrence of Seventh-day Adventists

Topics:
Crisis Communication
Tags:
Advertising & Promotion,
Conference,
Corporate Communications,
Home Entertainment,
Marketing,
Media Center PCs,
Message,
Personal Technology
Source:
General Conference of Seventh-day Adventists

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Overview: A well-planned crisis communication team and spokesperson will have a set of messages that they know very well and will endeavor to communicate them during a crisis. The messages will incorporate the organization's objectives, along with responses to anticipated questions. The form given in the article will help crystallize the information you need in advance and will facilitate development of your own communication objectives and messages. The article discusses the related topics: Structuring the Media Center, Media Training and Designated Spokespeople, Message Points, Proactive Media Relations, Interview Guidelines, Interview Techniques, Developing Scenarios.

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Format: HTML | Date: Jan 2003 | Pages: 1

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