Using The Web To Tell Your Story - The Importance Of A Robust Online IR Presence

Topics:
Investor Relations
Tags:
Business Operations,
Thomson Corp.,
IRO,
Investor Relations Function,
Investor Relations,
Internet,
Financial Accounting,
Finance,
Corporate Law,
Corporate Governance Information,
...
Source:
Thomson

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Overview: The Investor Relations function has not really changed much in the era of the World Wide Web. Investor relations are still about managing the expectations of investors. The IRO is challenged like never before to think about the best way to get the story out to the investors so that they are not tempted to act on inaccurate or biased information. Without a well-planned IR Internet strategy, one will inevitably be caught in a very tangled web of misinformation. Corporate governance information has become part of the investment decision at many institutions. With the increasing pressures of this new environment come tremendous opportunities. That makes Internet-based communications a key component of today’s IR function. Such widespread use of the Internet makes it possible for companies to reach the entire investment community simply, immediately, and cost effectively via their corporate Web sites.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 103KB | Date: Jan 2003 | Pages: 8


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