How Effective is Web Marketing? Hits Can Mean Visitors, Enquiries and Business

Topics:
Internet Advertising
Tags:
Internet,
Marketing,
Marketing Communication,
Marketing Research,
Visitor,
Web,
Web Site,
Web Site Development
Source:
sticky-marketing.net

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Overview: The article asserts that web marketing reality is that hits do not on their own mean very much. Hits can indicate there are human visitors who can produce enquiries, and these enquiries can then produce business. Conversion of some of the millions of Internet surfers out there into visitors to the particular website. One should mention the website URL on/in all communications from the organization. Exclusive and unique content on the website can help in attracting the contact group to visit. Email or traditional, regular, informative marketing communication activity is an important tool. Viral marketing activity is also very impressive. Search engine and directory registrations and listings of the pages are necessary for business growth. Linking to and from other Internet sites can drive the visitors to the site.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: HTML | Date: Jan 2003 | Pages: 1

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