Combine CRM and a Comprehensive E-Learning System to Maximize Business Results

Topics:
Internet Market Research
Tags:
Advertising & Promotion,
CRM,
CRM System,
Customer Relationship Management (CRM),
E-learning,
Enterprise Software,
Marketing,
Software
Source:
crmproject.com

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Overview: "Both CRM systems and e-learning are designed to make organization more competitive by increasing the knowledge of employees. A comprehensive e-learning system complements CRM in several ways: It reduces the time it takes for employees to learn how their jobs will change once a CRM system is in place. The key to maximizing the value of a CRM system is to implement quickly. A comprehensive learning system will provide all of the software that one need to manage the change. Implementing a CRM system requires employees to change the way they do their jobs. To manage this change, one need a comprehensive learning system to assess the scope of change; plan the learning Program; and measure the results. By providing a comprehensive learning program, it will reduce the time it takes to make CRM successful, thereby increasing the return on investment."

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Format: PDF | Size: 248KB | Date: Jan 2003 | Pages: 3


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