Marketing Articles on Pricing and Proposals: Value Pricing and Proposals
- Topics:
- Pricing Strategy
- Source:
- Action Plan Marketing
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Overview: If you're a service provider you probably put a lot of energy into giving and making a contribution. This is good, but you also need to take care of yourself. Many small service business owners play the "Lose-Win game." You lose and your clients win. This leads to frustration, resentment and burnout. The first step in value pricing your services is to work at understanding what your service contributes to the bottom line of your client.
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Format: HTML | Date: Jan 2003 | Pages: 1





