Acxiom's 21 Year Relationship With Insurance Data Provider Shows the Value of Long Term Partners

Overview: A 20-year relationship between database management outsourcer Acxiom of Little Rock, Arkansas and CCC Information Services (CCC) of Chicago, Illinois has provided stable information-based services to the auto insurance industry. Strong, stable partnerships between buyer and provider are a requirement for outsourcing success. A good working relationship requires constant evaluation and readjustment if it is going to produce economic rewards. Mature outsourcing partnerships eventually boil down to one of intimacy and collaborative accountability. The best example in this case is the fact that CCC's outsourced products, which continuously undergo review and adjustment, are an extension of the final insurance customer. Thus, collaborative outsourcing relationships are more effective in supporting business transformation in product or service development when dynamic changes occur. The outsourcing provider is more willing to supply the resources required to support those changes when both parties win. Transaction data is the currency of business. However, most online transaction processing (OLTP) systems today tend to be application-specific. By creating independent systems, users can be served better, performance can be enhanced, and computer system resources can be preserved. Providing business teams with a common set of numbers can be a seemingly simple, but unsolvable, problem. Silvon recognized the problem over 10 years ago and set out to provide a means for decision-enabling these cross-functional application systems. The result was a sophisticated data warehousing system called DataTracker that targets specific business problems while being both IS and end user friendly. Silvon's deep understanding of application systems and IS systems management, combined with many yearsof experience in implementing Applications Data Marts, insures that the goals of your business intelligencesystem will be met on time and within budget.

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Format: HTML | Date: Jan 2003 | Pages: 1