Planning Change Management Communication

Topics:
Operational Change Management
Tags:
Change Management,
Leadership,
Management,
ManagerWise,
Tools & Techniques
Source:
ManagerWise

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Overview: Anyone with experience in change management knows that efforts can succeed or fail based on communications. Experience consistently teaches that it’s almost impossible to over-communicate when leading change. Not many sources, however, give practical advice on how to build a strategic communications plan for change management. The core message for any successful change management should contain a clear, brief statement of the purpose for the change and once those elements are in place, change management communications plans should be targeted to the different constituencies likely to receive the message. These are represented not only by functional units represented on the organizational chart, but also by different types of people within those functional units.

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Format: HTML | Date: Jan 2003 | Pages: 1


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