Building ROI-Based Decision Support Simulators

Topics:
Analysis
Tags:
Burke,
Software,
ROI,
Management,
Financial,
Enterprise Software,
Decision Support,
Databases,
Data Mining,
Data Management,
...
Source:
Burke

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Overview: This paper outlines an analytical planning framework for building a decision support simulator that will enable the user to: 1) quantify the presence or absence of linkages between product and/or service quality perceptions and financial outcomes, 2) determine the strength and leveragability of such relationships and 3) rank alternative product and/or service improvement strategies for managerial action based on expected financial return to the enterprise through an investment vs. return analysis.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 819KB | Date: Jan 2002 | Pages: 6

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