PR's Trickle-Down Theory

Topics:
Public Relations
Tags:
Channel Seven,
Corporate Communications,
Marketing,
Public Relations
Source:
Channel Seven

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Overview: The next time you talk to your customers, ask them what they value about your company. Don't be surprised if you get a number of varied responses. After all, this is the "One-to-One" Age, where everything is customized specifically for every potential customer — well, just about everything.

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Format: HTML | Size: 29KB | Date: Apr 1999 | Pages: 1

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