Direct Marketing: How To Get Direct Marketing Copy That Sells From A Direct Marketing Freelance Agency

Topics:
Direct Marketing
Tags:
Advertising & Promotion,
Direct Marketing,
Marketing,
Marketing Research,
Sales,
Sales Channel
Source:
Advanced Marketing Consultants

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Overview: The purpose of direct marketing is to produce customers who spend substantially more money with your business than you spent on the media space or time to acquire them. Before planning to acquire new customers via direct marketing and in order to get the highest possible return on your direct marketing investment. A direct marketing budget based on a percentage of sales instead of on your customer’s LMV is flawed by design.

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Format: HTML | Date: Aug 2003 | Pages: 1

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