Banner Ads Suffer, Take Advantage

Topics:
Internet Advertising
Tags:
Banner,
Banner Advertisement,
Channel Management,
Marketing,
Web,
Web Page
Source:
dime-co.com

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Overview: Effectiveness of banners is declining but most web surfers can spot banners and have trained themselves to ignore them. This article explains tips for the web page owner and tips for advitisers. Banner placement within the first screen a user sees will pull higher than those placed further down a web page. Banner will pull better when associated with an appropriately key worded websites.

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Format: HTML | Size: 12KB | Date: Jan 2001 | Pages: 1

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