There's More To Selling Than Sales People - What Really Separates The Winners From The Losers
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- SalesVantage.com
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Overview: If sales revenues are flat or declining, it must be time to fix the sales force - right? Not so fast. For all intensive purposes, selling is binary - with no consolation prizes. In almost all cases, there is one winner and multiple losers. When companies aren't winning enough, the finger of blame quickly points in one direction - the sales force. In general, most companies sincerely believe that their offerings have real value. The problem is, the appreciation of that value isn't making its way to the potential customer often enough.
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Format: HTML | Date: Sep 2005 | Pages: 6
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