Business Strategy: The Conventional Unwisdom - Why Doing What You Are Told Is An Overrated Virtue
- Topics:
- Strategic Analysis
- Source:
- Thinking Managers
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Overview: Strategy has been having a wonderful run for management's money. Once, strategy was the somewhat arcane province of long-range corporate planners. Now senior managers themselves read the strategic gurus, arrange and attend seminars on strategy and generally add to the torrent of words on the subject. Many of them also take strategic action - though consultant Ben Tregoe is undoubtedly right in comparing strategy to sex: 'When all is said and done, more is said than done.' In comparison, tactics are the opposite: plenty is done, but little is said. The implication is that strategy is the superior mental and managerial activity: tactics can safely be left to the lower orders.
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Format: HTML | Date: Jul 2006 | Pages: 13
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