The Product Life Cycle Design Method Using A Strategic Analysis

Topics:
Product Life Cycles
Tags:
Marketing,
Marketing Research,
Product Life Cycle,
Product Marketing,
Strategic Analysis,
University Of Tokyo
Source:
University of Tokyo

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Overview: In the whole life cycle of circulation type products, many sectors are involved. There are many product variation which is the grade or segments, and more, there and user preference for each users and/or usage modes. There are many products in the house which are hoarded up and not used for a long time after using for some extent. This inefficiency in the product life cycle is focused. This paper indicates that this is a win-win solution from the viewpoint of the product life cycle design. For that purpose, the strategic behavior of each sector is modeled.

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Format: PDF | Size: 1,055KB | Date: Jun 2004 | Pages: 4


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