Pricing And Revenue Optimization Intelligence

Topics:
Price Optimization
Tags:
Finance,
Marketing,
Operational Accounting,
Pricing,
Pricing Strategy,
Revenue
Source:
Computer Sciences

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Overview: Each day companies face a more complex and changing environment that includes a chaotic, high-demanding market, competition with new, low-cost enterprises, well-informed and exigent stakeholders, and the ecommerce/ business/procurement explosion. This external entropy places executives in the center of an unpredictable and incomprehensible storm of events that makes companies quickly loose revenue and market position. As a result, internal entropy emerges, leading the companies into an unaffordable position of stress. One of the most effective ways of enhancing revenues and profits is to improve the effectiveness of pricing. This paper discusses Pricing and Revenue Optimization Intelligence (PROI) as an alternative, long-term solution to ensuring revenue maximization. It describes key PROI concepts and an implementation approach.

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Format: PDF | Size: 1,065KB | Date: Jul 2006 | Pages: 76

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