Modernizing Retailing Worldwide At The Point Of Sale
- Topics:
- Point of Sale
- Tags:
- Channel Management,
- Future Store,
- Marketing,
- Point-of-sale,
- University Of Cologne,
- Value Chain
- Source:
- University of Cologne
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Overview: The premier real-world roll-out of new information technologies excites an industry. The METRO Group's Future Store (FS) by a group of companies organized as the Future Store Initiative (FSI) is such a roll-out. It demonstrates how to significantly change today's worldwide shopping, retailing, and value chain logistics. FS is based on state-of-the art content integration technologies, which connect, integrate, and exploit content sources along the value chain and on all content devices in the store. In addition, the value chain processes have been adapted to seamlessly operate in real time and without bothering consumers with technical constraints. FS sets national and international standard, and provides lessons on content integration for CIOs in a range of industries.
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Format: PDF | Size: 336KB | Date: Dec 2004 | Pages: 11





