How to Create a Crisis Communications Plan
- Topics:
- Crisis Communication
- Tags:
- Corporate Communications,
- Crisis,
- Crisis Communication,
- Leadership,
- Management,
- Marketing,
- Pukelis & Lehrer Communications,
- Survival
- Source:
- Pukelis & Lehrer Communications
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Overview: A Crisis Plan Can Prevent a Bad Situation from Getting Worse: A crisis may be impossible to avoid, but proper preparation can help prevent a bad situation from getting worse. Unattended or improperly handled, a crisis can threaten the organization's credibility, reputation, and in its most extreme form - its survival or, at a minimum, the survival of its leadership. By withholding information or covering up the truth, a company can ruin its reputation forever.
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Format: HTML | Pages: 4
