Scotts Cultivates a Customer-Centric Supply-Chain Strategy
- Tags:
- Enterprise Software,
- Keller International Publishing,
- Retail,
- Retail Company,
- Scotts,
- Software,
- Supply Chain,
- Supply Chain Management (SCM)
- Source:
- SupplyChainBrain.com
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Overview: Scotts was shipping product according to unreliable forecasts. It had no idea which items were actually needed, or where. To make up for its ignorance, safety stocks were unacceptably high. And communications with retailers were minimal. Scotts was filling up warehouses with fertilizer and letting retailers take over from there. The obvious answer was a supply-chain overhaul, focusing on the consolidation and centralization of key processes.
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Format: HTML | Date: Jul 2004 | Pages: 7
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