Crisis Management Services
- Topics:
- Crisis Communication
- Source:
- Bernstein Crisis Management
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Overview: If auto safety was like some crisis management programs, people would be buying seat belts and air bags while their cars were skidding towards a wall at high speed. Crisis prevention costs are always a tiny fraction of the losses that are typically incurred by crises for which there has been inadequate preparation. There have been many Bernstein Crisis Management clients that incurred millions of dollars in legal, operational and public relations/marketing costs that could have been avoided with adequate preparation. Crisis prevention, at its best, is the organizational equivalent of a medical full body scan.
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