Canning Spam

Topics:
Direct Marketing,
Internet Advertising,
Marketing Strategy
Tags:
Advertising & Promotion,
Spam,
Security,
Online Communications,
Message,
Marketing,
Mansueto Ventures,
Internet,
Employee,
E-mail,
...
Source:
Mansueto Ventures

FREE Registration is required

Overview: Spam - unsolicited bulk e-mail, usually selling something - has been around almost as long as the commercial Internet. But lately it's spreading faster than a bad cold in a kindergarten classroom. Spam wastes employee time - about 5 seconds per message, by IDC's estimate. That may sound miniscule, but multiply those seconds by hundreds of messages and dozens of employees, and suddenly junk e-mail qualifies as a major productivity drain.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: HTML | Date: May 2003 | Pages: 16

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