Creating Spam-Free E-Mail

Topics:
Direct Marketing,
Internet Advertising,
Marketing Strategy
Tags:
E-mail,
Entrepreneur.com Inc.,
Entrepreneurship,
Management,
Online Communications
Source:
Entrepreneur.com

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Overview: Everyone gets spam in their inboxes - unwanted, fraudulent, illegal e-mail from anonymous senders pushing cheap pharmaceuticals, no-questions-asked credit, even pornography. Spammers must think they are all broke, in pain, impotent or worse. No one wants their legitimate commercial e-mail communications to be confused with this junk. Fortunately the federal government's CAN-SPAM Act of 2004 and the E-Mail Service Provider Coalition (ESPC) are working to squash the problem. Spam filter software helps, too, though it isn't perfect.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: HTML | Date: Jun 2005 | Pages: 3

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