Creating "Top of Mind Awareness" for Your Business

Topics:
Public Relations
Tags:
Awareness,
Entrepreneur.com Inc.,
Entrepreneurship,
Management
Source:
Entrepreneur.com

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Overview: The more buzz about a product or service, obviously the more awareness exists. The more awareness exists, the higher the probability of being in that top of mind position. Creating a buzz and awareness is done by many things, usually all working together synergistically. It's been said and written about in particular that marketing is made up of many, many, many things. Buzz and awareness work in much the same way.

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Format: HTML | Date: Oct 2002 | Pages: 3

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